When it comes to starting a craft brewery, passion for the product and industry alone is not enough. These are only the tip of the iceberg when it comes to having a successful business. What are the other things you need to succeed? Here are some of them:
Everything Starts with a Plan
To get good results, you need to know the steps you’ll take to get you there. Failing to plan is planning to fail, as the common saying goes. This is why your business plan should give a clear series of actions and solutions (if problems arise) to take.
It must begin with how you intend to fund it, how you’ll market and sell the product to allow your venture to grow, and how you plan to keep your business running. This business plan will serve as your guide and an ideal way to draw in investors. Another reason to make a plan? If you find yourself in need of a loan, you will need this to prove that your project is sound.
Getting Your Product Out
Unless you intend to open a brewpub and sell directly to end users, you’ll need to create or contact a network of distributors as mandated by law. Consider and secure the deal before you get started. No matter the level of the distributor, local or national, you will want an assurance to keep your products moving instead of just sitting in your inventory.
Sourcing Your Materials
As you learn your craft, you’ll find that there may be ingredients you prefer. When you reach that point, you will want to secure your own suppliers and ensure that you can access everything you need.
Try a variety of combinations to help you decide, then start shopping around to know where to get what you need. Once you know where to buy your galaxy hops, centennial hops, or any other raw ingredient you might need to make your particular blend, make the arrangements to obtain the best quality ones for your end product.
Breweries need specific permits in order to go into production. Find professionals who can help with your paperwork to ensure you are ready for operations.